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AdGenie Services

Inbound Call and Ad Tracking

· Measure the effectiveness of your ads by tracking the responses of each campaign

• · Select a call measurement telephone number (local or toll-free) in real-time

· Place the number on a marketing campaign

· Inbound calls are tracked and the caller's information is captured

· An audio recording of both sides of the conversation is saved

• · Subjective information can be attached to a call (handling agent, call result, etc.)

· Real-time results are available at AdGenie.biz or via XML feed

• · Calls may be saved / shared online

· Useful for marketing analysis, training, verification and evaluation

 

Outbound Call Measurement

• · Track and record outbound calls going from employees to customers

· No equipment or hardware is involved - use your existing phone system

• · Agents can enter an ID code before placing the call to receive credit for activity

· Same measurement / evaluation capabilities as inbound call measurement

• · Real-time results are available at AdGenie.biz or via XML feed

· Calls may be saved and shared online

• · Useful for training, verification and evaluation

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• Website Tracking

· Dynamically change the contact phone numbers on your website based on our script that is loaded on each page

• · Create reports that show the results of all online marketing campaigns

· Reports demonstrate the relationship between clicks and calls

• · Learn which online campaigns are resulting in conversions - both online and offline

· Measure the effectiveness of your ads by tracking the responses of each campaign

• · No special landing pages are required - advertiser may use existing website

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Chat

• · Offer quick responses to visitors on your website

· Convert “just looking” visitors into feasible leads

• · Chat icon only appears when someone is present to answer questions

• · Analyze referring sites and keywords that led to a chat

· Condense operating costs and increase productivity

• · Instantly engage website visitors

• · View a visitor’s click path leading up to, during, and after a chat

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Advanced Options

Scheduling    

User can setup a number to change its ring-to setting every day at a certain time. This is useful for (1) small business managers who want calls to come to their cell phones when they leave the office each day and (2) advertisers who are utilizing call centers to handle after-hours inquiries.  

Round-robin / call rotation    

Calls will rotate to multiple ring-to numbers based on the established routine. The first call goes to the first ring-to number listed, then the next call will be sent to the second ring-to number on the list. This feature is typically used for sales teams that want to share incoming leads across multiple employees.  

CallerID Routing    

A single call measurement number can ring to different offices based on the caller's phone number. Example: if the call comes from area code 214, forward to Dallas office. If the call comes from 202 or 703, forward to DC office. Anything else goes to New York office.  

Menu routing    (now available!)

A single call measurement number can have a PBX-like greeting that helps callers navigate to the proper ring-to. "For our Dallas office, press1. For our New York office, press 2. For our Washington DC office, press 3."  

Live-response seeker    (coming soon)

A single call can try multiple ring-to numbers in search of a live response / pickup. The call rings to 214-555-0001. If no one picks up in a specified amount of time, then the call gets forwarded to 214-555-0002. The call can get forwarded up to three times.

 

 

...how it works

AdGenie Can Help You Measure Your Advertising Effectiveness! 
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